Paradies Lagardère Celebrates Opening of Four New Retail Concepts at San José Mineta International Airport
New concepts showcase local flavors, Bay Area brands and innovative traveler amenities
SJC Media | 408-392-1199 | sjcmedia@sjc.org
Michael Pietryka | Senior Director of Marketing and Communications, Paradies Lagardère | Michael.pietryka@paradies-na.com
ATLANTA – Paradies Lagardère, a leading North American travel retailer and restaurateur, recently celebrated the opening of four new retail concepts at San José Mineta International Airport (SJC): The Goods @ SJC with Hip & Humble, Plaza de San José, Poppy's Essentials and SJC Exchange. Together, the new locations bring an authentic sense of place to the airport, connecting travelers with the makers and entrepreneurial spirit that define San José and Silicon Valley.
Developed in partnership with San José Mineta International Airport, the concepts blend convenience and discovery through a curated mix of travel essentials, local products, fresh gourmet offerings and innovative retail experiences designed to enhance the traveler journey.
“San José Mineta International Airport is an important gateway to our City and the entire Silicon Valley region, and creating a welcoming, high-quality experience for travelers is an important part of that role,” said San José City Manager Jennifer Maguire. “These new retail offerings bring more choice and local character to SJC while reflecting the creativity and entrepreneurial spirit that define San José. We appreciate the continued investment and partnership that make our Airport an even stronger community and economic asset.”
“These new retail offerings bring more energy, choice and local character to SJC, giving travelers another way to experience what makes San José and Silicon Valley special,” said San José Mayor Matt Mahan. “We’re proud that our Airport reflects the innovation and diversity of our community.”
“We want every part of the SJC experience to be simple, convenient and enjoyable and our retail offerings are an important part of that promise,” said Mookie Patel, director of aviation at San José Mineta International Airport. “These new concepts give travelers more choices while adding personality and a sense of place to the Airport. We’re grateful to Paradies Lagardère and our business partners for helping us continue to elevate the experience for SJC passengers.”
"We're proud to continue investing in locally inspired concepts that celebrate the communities we serve," said Gregg Paradies, CEO of Paradies Lagardère. "These new stores showcase some of the very best brands and makers from the Bay Area while providing the convenience and quality today's travelers expect. We're especially grateful for our continued partnership with Hip & Humble and look forward to opening more locations together in the future."
The Goods @ SJC with Hip & Humble combines travel essentials with a thoughtfully curated collection of gifts and accessories, marking Paradies Lagardère's eighth location with the award-winning boutique.
Plaza de San José celebrates the culture and diversity of San José through local products, gifts and travel necessities, and features iStore Express, a tech-focused shop-in-shop with products from brands such as Apple, Bose, Beats, JBL and Skullcandy.
Poppy's Essentials offers a convenient selection of grab-and-go food, beverages and travel essentials, while SJC Exchange provides a modern mix of snacks, tech accessories and locally inspired merchandise that reflects the innovative spirit of Silicon Valley.
The new stores feature products from some of the region's most beloved makers, including Daybreak Vietnamese Coffee, which crafts premium robusta coffee slow-roasted in the traditional Vietnamese style and blended with locally sourced sweetened condensed milk; GingerLab, whose handcrafted ginger beer is made in nearby Santa Clara using fresh ginger and fresh lemons for a refreshing finish with a signature fiery kick; and Nokki Farm, a premium producer of healthy and delicious freeze-dried fruit snacks that deliver bold flavor in every bite.
Travelers will also discover the innovative smoodi machine, which offers a quick and nutritious refreshment option. In just one minute, customers can blend a fresh 16-ounce smoothie from six delicious flavors, making it easy to enjoy a healthy snack while on the go.
About San José Mineta International Airport (SJC): Fly Simple.
Fueled by a culture of innovation, San José Mineta International Airport (SJC) is the Bay Area's easiest and most dependable Airport due to its medium size, simple layout, temperate climate and location. SJC is located just minutes from downtown San José – the Bay Area’s largest city and the Capital of Silicon Valley. SJC is a self‐supporting enterprise owned and operated by the City of San José. In 2024, SJC welcomed nearly 12 million passengers and was rated California’s top-performing airport for on-time departures by Cirium. SJC currently offers nonstop service to more than 40 domestic and international destinations. The Airport’s two fixed-base operators, as well as several corporate aviation tenants, serve the business aviation needs of Silicon Valley; corporate and general aviation traffic represents more than a quarter of aircraft operations at SJC. In 2024, SJC celebrated 75 years of connecting the Bay Area with the world. For more information and to connect with SJC on social media, visit flysanjose.com.
About Paradies Lagardère
Paradies Lagardère is a travel retailer and restaurateur that generates over $1.7 billion in annual sales from more than 700 stores, restaurants and bars in more than 90 airports across North America. Specializing in three airport concessions areas – Travel Essentials, Specialty Retail and Dining with expertise in international, national, and local brands – Paradies Lagardère’s commitment to exceptional customer service, superior design and award-winning retail and restaurant operations has earned the company numerous accolades, including Best Overall Retailer for the 29th consecutive year, Best Overall Restaurateur and Retailer with the Highest Regard for Customer Service by Airport Experience® News. https://paradieslagardere.com
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